Does the word go-getter describe you? Are you an art enthusiast or a marketing buff? Do you believe in adding value one day at a time? If you answered yes to all the above questions, this opportunity is for you!
We are looking for candidates who understand our objective and resonate with our intentions, the ones who truly believe in our brand. People who appreciate the rich heritage of Indian art and culture and believe in endless possibilities. If you have the fire to scale the uncharted terrains and prove yourself, then you’ve landed in just the right place.
Responsibilities
- Devise innovative brand marketing initiatives and ensure their effective execution.
- Conduct extensive research to understand our consumers, define their personas and recognize their behaviour and buying patterns.
- Manage and develop scalable strategies to promote the brand on different online and offline platforms.
- Handle and manage the company’s CRM database
- Collaborate and coordinate with brands and institutions to establish partnerships, promote the brand and drive business.
- Coordinate with the sales and business development to ensure consistent branding and create sales
- Branding and Corporate Communications
- Lead the marketing team
- Oversee and analyze the performance and execution of marketing campaigns
- Develop partnerships
- Collaborate with the marketing team to develop a marketing strategy and plan
- Work closely with the Marketing, Content, PR and Business Development teams to manage creative initiatives and meet monthly targets.
Qualifications
- Bachelor’s Degree or equivalent experience in Marketing or a related field of study
- 4+ years of marketing experience
- Strong analytical skills
- Strong written and verbal communication skills
- Prior proven work experience with a start-up will be an added advantage
- Candidates from industries like EdTech, fintech, creative learning, art & craft & travel will be a plus
- Immediate joiners preferred
Rooftop is India’s leading online learning platform for live art workshops and professionally curated art courses. Through this app, we have made a thriving virtual world where people can co-create, learn and experience the power of art. We have made a unique ecosystem of like-minded artists where they can share and explore different dimensions of traditional as well as contemporary art. Rooftop is a one-stop destination for live art experiences, professional master courses and recorded art experiences.
Rooftop is more like a ‘Family that works together, succeeds together!’ It is a place where you can boost your mind into the critical thinking process and come out with fantastic ideas. And in return, you will get loads of support and appreciation for your work. Rooftop promotes a friendly work culture and believes in breaking the barrier between two professional individuals.
Our success story can be summed up by our most notable achievements.
- Finalists of Startup India Awards 2021
- 5000+ art experiences conducted successfully
- Virtual art experiences conducted in 20+ countries
- Worked with several prestigious institutions and embassies worldwide
- Represented the Travel & Tourism sector at a virtual interaction with Hon Prime Minister Shri Narendra Modi as a part of the Startup India Innovation Week 2022