In the world of social media where people form a community and share their experiences through pictures, subcultures on Instagram and Tumblr have emerged. They all have their distinct criteria of beauty or what is ‘aesthetic’. One such ‘aesthetic’ is Dark Academia, which popularised learning of ancient arts and classics. The trend has also dribbled onto non-western audiences. Though the impact of Dark Academia is limited in India, a few aspects of it are picked up to make what is called Desi Dark Academia which has the potential of popularising Indian Art furthermore.